Ron Orp Unveils Revamped Website with SELISE’s Expertise

SELISE has collaborated with Ron Orp, the iconic Swiss urban network, to unveil its revamped website after twenty years. Ron Orp is one of the most influential urban media companies in Switzerland that has a network of 250,000 people and serves a community of 450,000 city dwellers from 7 different cities. After 20 years of its service, the company wanted to improve user experience, modernize navigation, and optimized performance. SELISE has worked dedicatedly to develop Ron Orp’s new digital platform, ensuring that it is both visually aesthetic and functionally engaging. 

SELISE designed the digital platform with the goals to enhance Ron Orp’s visibility, expand its community, and boost user retention and engagement. The digital platform incorporates a headless CMS system, allowing for greater flexibility in managing the backend while enabling complete freedom in choosing and customizing frontend technologies. Now admins can create customizable blog posts, use widgets, and generate newsletters with templates. The platform now features dedicated sections for users, administrators, and the marketplace, making navigation more intuitive and efficient. Popular features from the previous site remain intact but are enhanced and modernized for seamless usability. 

The new platform improves community interactions with tools like geolocation for posts, allowing users to track and locate recommendations. Integrated chat functionality connects users and admins for better query resolution and support. Users can filter content tailored to their needs—whether finding jobs, discovering local services, or exploring city events—all under one unified platform. Additionally, businesses and individuals can easily run ads or sponsorships using flexible packages designed to optimize visibility and engagement. 

The new platform goes beyond user experience by introducing features that drive profitability. Tools for targeted advertisements, sponsorship opportunities, and marketplace functionalities help businesses to reach their audience more effectively. The marketplace section allows users to seamlessly buy, sell, or promote products and services, reinforcing Ron Orp’s position as a central hub for urban activity.  

With the revamped digital platform, SELISE has created an impactful digital experience for Ron Orp, focusing on driving traffic and enhancing user interactions to foster a stronger sense of community and ensuring the future of Ron Orp’s digital presence. 

Find more in Swiss magazine about the revamp of the new digital platform